Important SEO Trends For The Year

How to use SEO for your business in Malaysia? - Silver Mouse

If you are not looking for a complete SEO suite, such as WordPress SEO by Yoast or All in One SEO Pack that among their numerous features come with XML sitemap generation functionality but would like a simple plugin especially for this, then Google XML Maps is your best choice. This plugin doesn’t come with bells and whistles and it doesn’t offer tons of functionality but it is really fast and reliable for XML sitemap generation, even if your site is dofollow pretty large and there are thousands of pages.

Here is another plugin (or more precisely a template) from Yoast de Valk HTML Sitemap for WordPress. While XML sitemaps are no doubt useful for search engines, an HTML sitemap is definitely more useful for your human visitors. HTML sitemap generation is not part of the WordPress SEO by Yoast it’s provided separately. The template in the link is special because it gives you a lot of flexibility when you decide what to include in your HTML sitemap and what to skip.

We all know how important it is to optimize images and how much time this could take. This is why it really makes a difference when you have a reliable ally on your site. With the SEO Friendly Images plugin for WordPress, it gets so much easier to optimize your images. This plugin automatically adds alt and title attributes to all your images. Of course, if you are not pleased with its suggestions, you can always modify the automatically added alt and title attributes to something you like more.

You might have mind-blowing content but if it doesn’t get traffic, then it’s useless. Out of the many ways to drive traffic to your site, social sites are among the best. With the Share This plugin for WordPress, content sharing is much easier. The plugin not only allows you and your readers to share your content on sites such as Facebook, Twitter, and 120 others but it also comes with analytics features, too.

There is hardly a SEO expert who doesn’t know how bad broken links are. Checking broken links one by one is not physically possible, even for a small site. While there are numerous free and paid tools that check for broken links, if you don’t want to leave WordPress, you can get the Broken Link Checker plugin and monitor the health of your links with it. When a broken link is found, you are notified about this.

While the previous plugin is great with broken links detection, if you want more power in dealing with your links, then you need SEO Links Checker. The purpose of this plugin is to automatically create links (i.e. affiliate links) and make them nofollow, if you like. If you are running a big site with a lot of affiliate links tied to a particular keyword, this plugin is a valuable assistant. Just remember to use links wisely i.e. don’t stuff your posts with links simply because it’s so easy to do.

The last plugin on this list SEO Plugin by Squirrly is again a full SEO suite but the difference is that it’s for NON-SEO experts. This said, the plugin is by no means inferior to the rest, it simply doesn’t offer that may opportunities to mess directly with code. SEO by Squirrly deals with all aspects of SEO customization from content marketing, to keyword research, to SEO analytics, to onpage optimization.

Of course, there are many more SEO WordPress plugins we couldn’t cover in this article. If the plugins on the list are not what you need, browse the Net for alternatives. However, be warned that most of the other plugins are either not as good, or they are for earlier versions of WordPress (and might not be compatible with the latest ones). While the WordPress plugins on the list are generally OK for most WordPress Web masters, if they are not OK for you, you always have the option to optimize your WordPress site with external tools.

Gone are the days when backlinks and keyword placement guaranteed success in SEO. Google Search results in current times have become more timely, personalized and accurate than before. The job of an SEO goes far beyond content and meta data optimization. We will try to look at the major SEO trends which will enable you to get a picture of where SEO is headed.

According to Google, one out of every 5 search comes from voice queries. Voice activated smart speakers such as Amazon Echo and Google Home are on the rise. Google recently released Google Assistant for android devices. This is vital because contrary to general belief, the adoption of voice search will happen on mobile devices. As the accuracy of voice assistants grows in importance, we will find more and more people utilizing voice search for timely search queries. Optimizing your strategy for voice is crucial in current times. You may be required to focus more on long tail keywords, syntax used in daily language and well-structured content.

In the last couple of years we have seen a tremendous growth of featured snippets displayed in search results. In current times, around 30% of search queries on Google have instant answers in the form of featured snippets. Use of structured data and accuracy of instant answers will further enable it to be a major factor for ranking. This trend is going to rise in the form for Q & A content which offers short answers in response to long tail search queries. SEO’s pay more attention to structure and formatting of content which makes it easier for Google to carry important information for featured snippets.

Leave a Reply

Your email address will not be published. Required fields are marked *